Businesses from across Cornwall (and even into Devon) converged on the Tremough Campus on Friday 24th September 2010 for a conference to discuss how collaboration can boost innovation, creativity and profitability.

The day was put together by YTKO, funded by South West RDA and Convergence. Among the speakers were: Sky TV’s Michael Wilson, Cornwall Council’s chief executive officer Kevin Lavery and Cornish yachtsman Pete Goss.

They all presented their views on the benefits that can be gained by working together, rather than treating every competitor with suspicion.

The day was covered live on-line by Aren Grimshaw (social media), Shelley Fletcher (PR – Firegrass Communications), Toby Weller (photography) and Matthew Clarke (podcasting).

The full day’s blog is online at http://collaboratecornwall.posterous.com/

Listen to the podcast:

[audio:http://www.kernowpods.com/audio/collaborate.mp3]
25/09/2010